NC Native Plant Society:
Plant Details

Callicarpa americana

Beautyberry, American Beautyberry, French-mulberry

Scientific Name:	Callicarpa americana
Genus:	Callicarpa
Species Epithet:	americana
Common Name:	Beautyberry, American Beautyberry, French-mulberry
Plant Type	Shrub
Life Cycle	Perennial
Plant Family	Lamiaceae (Mint Family)
Native/Alien:	NC Native
Invasive Status:	^(*Key)
Size:	3-6 ft., 6-12 ft.
Bloom Color(s):	Pink
Light:	Sun - 6 or more hours of sun per day, Part Shade - 2 to 6 hours of sun per day
Soil Moisture:	Dry, Moist
Bloom Time:	June, July
Growing Area:	Mountains, Piedmont, Sandhills, Coastal Plain
Habitat Description:	Hammocks, other forests (especially with sandy or rocky soils), maritime forests (the main habitat northward), disturbed areas. Rare in NC mountains, common in piedmont and coastal plain.
Leaf Arrangement:	Opposite
Leaf Retention:	Deciduous
Leaf Type:	Leaves veined, not needle-like or scale-like
Leaf Form:	Simple
Life Cycle:	Perennial
Wildlife Value:	Important for Wildlife
Landscape Value:	Suitable for home landscapes
State Rank:	S5: Secure ^(*Key)
Global Rank:	G5 - Secure ^(*Key)
Notes:	Sometimes placed in the Verbena Family [Verbenaceae]. Self-sows and can form a thicket. The magenta fruits are relished by some birds.
Masses of bright purple fruits develop in leaf axils in autumn. Ripening fruits attract many species of birds. Will Stuart
Clusters of small pale pink tubular blossoms develop in leaf axils in early summer. Will Stuart
Leaves are opposite, simple, broadly elliptical to ovate and saw-toothed. Gray Catbirds are one of many native bird species that is attracted to the colorful and nutritious fruit. Will Stuart
A pretty combination with Symphyotrichum pilosum garden in Orange County, NC Bettina Darveaux
Links:	USDA PLANTS Database Record Vascular Plants of NC: https://auth1.dpr.ncparks.gov/flora/plant_list.php NC Extension Gardener Plant Toolbox: https://plants.ces.ncsu.edu/plants/callicarpa-americana/ https://nc.audubon.org/700